Our Mission
To help organizations unlock the full potential of their people by transforming how — and where — work happens.
Our Story
WorkplaceAddressed was founded by Jeffrey Goldman, a workplace strategist, operator, and former technology entrepreneur with over two decades of experience in law, corporate operations, commercial real estate, and HR leadership.
After co-founding BeyondHQ — a technology platform built to optimize workplace location strategy — Jeffrey saw a growing gap between workplace design and workplace purpose.
He created WorkplaceAddressed to close that gap, combining strategic consulting, behavioral data, and operational excellence to build workplaces that truly work.
Our Philosophy
We believe the workplace is not just an office — it’s a living, breathing ecosystem that shapes how people feel, collaborate, and perform.
Our work is guided by three principles:
- Data Before Design – Insights drive great workplaces, not trends.
- People at the Center – We optimize for human experience as much as for efficiency.
- Continuous Optimization – Workplaces should evolve with your business, not lag behind it.
Our Values
- Clarity: Simplify complex challenges.
- Empathy: Understand people before designing for them.
- Precision: Measure what matters and act decisively.
- Impact: Deliver results that last — operationally, financially, and culturally.
